With his roots in Italian rap, singer-songwriter Olly broke through the noise with a laidback sensibility evident in sparse rap-R&B ballads and pulse-pounding dance bangers. A series of joint releases with producer JVLI in the early 2020s embodied the spirit of the pair’s budding creative bond, branching out into diverse arrangements—rock, folk, electro-pop—that underscored the singer’s raspy vocals and relatable narratives. Rotating poignant acoustic guitars and powerful shots of EDM, Olly infuses Italian pop with an ear-catching playfulness that does not lose sight of his vital emotional centre.